A freelance ad manager who can scale your brand online.

✅ PPC Ads
✅ Paid Social Ads
✅ D2C & Ecommerce
✅ Lead Gen
❌ No Lengthy Contracts

Let's Talk
Hi! I’m Tom. I've worked in online advertising for over 15+ years; previously managing  agency and in-house teams and now 10+ years as a freelance .

Based near Manchester in the UK, but managing campaigns globally.
contact@tomfitton.com
“..a major factor behind our growth, propelling us to 25th in The Sunday Times Fast Track 100 this year."
- Moshe Cohen, OHS

10+ years of freelance ad management for 80+ brands.

MY WORK IN 
NUMBERS...

Over the past 12+ years, I've worked with a diverse range of clients, from start-ups to FTSE 100 AIM listed companies.

£33 million

BUDGET MANAGED

88 million

CLICK-THROUGHS OPTIMISED

9 billion

AD  IMPRESSIONS ACCRUED

Three times I have managed the ads for  companies while they have ranked in The Sunday Times FastTrack 100.

Online Home Shop - 73rd, 2023
Online Home Shop - 25th, 2022
Missguided - 5th, 2014

A freelance can provide you with more growth, with reduced management fees.

How? Before freelancing, I gained 5 years of experience managing agency & in-house teams. With 10 years as a freelance, I have accumulated over 15 years of hands-on experience. So I know what works—and what doesn’t.

What else? You will pay me (and only me) to run your ads. Unlike the agency model, where economics dictates that lower experience ad managers typically do the vast majoirty of the work, I always personally manage all of the campaigns I oversee. This enables me to spend budgets efficiently and consistently achieve great results.

Finally,
unlike an agency, I won't EVER try and push you to sign a long-term contact... unless that is what you want to secure my services!

Get in touch today and we can chat about your advertising needs.

Some my clients are saying...

"Since Tom took over the accounts just over 2 years ago, online ad revenue has grown over 300%, while also exceeding our ROAS targets.

..His aggressive strategy has enabled us to aggressively add new customers at a fast pace, while also growing online brand recognition, in a highly competitive niche.

Tom's work is a major factor behind our growth, propelling us to 25th in The Sunday Times Fast Track 100 this year."
Moshe Cohen, June 2022 - MD, Online Home Shop
"Tom was recommended to us as an ad consultant who gets results in a highly competitive DTC space, like women's fashion.  

His knowledge and experience led to instant results. With a significantly improvement in ROAS we were able to aggressively scale our new customer acquisition efforts via PPC and paid social."
Sophia Ciampa, May 2022 - MD, Apricot Clothing
"Tom has expertly managed our PPC & paid social advertising accounts for 5 years. During this time they have significantly outperformed other marketing channels and have been crucial to our record business growth.

An agency managed the accounts prior to his involvement and they were in a mature state, targeting users globally. Despite this, Tom has more than quadrupled ad revenues, while also improving our ROAS.

If you are questioning; is a freelancer capable of managing a 7+ figure budget? The answer in Tom's case is a resounding yes."
David Allen, May 2022 - Director, Shade Station
"We started working with Tom on one of our key social ad accounts. The campaigns were being managed by an advertising agency, but had faltered with spiralling costs.  

Tom immediately identified areas of opportunity, he implemented a new account structure and a split testing programme. The results speak for themselves; CAC reduced by over 60% year-on-year!  

On a personal level, Tom is really easy to get along with and truly feels like an extension of our marketing team”.
Rachel Mackie, June 2022 - Marketing Manager, Superbike Factory